Consumer PR: Our Approach
Tailored strategies that get you noticed
Thanks to today’s unprecedented news fragmentation and proliferation of social media, we all know that old-school publicity campaigns just don’t work anymore. As tough as it is to compete for attention amid the clutter and noise, marketers must also contend with consumers — armed with an arsenal of powerful search and reference tools — aggressively seeking the information they want. Only one master strategy works today: communications must be inherently more engaging, more useful and more relevant. And that’s the very essence of what we do.
Rick Lyke, APR Consumer PR
- (704) 916-6152
- rlyke at mower dot com