Consumer PR: Our Approach

Tailored strategies that get you noticed

Thanks to today’s unprecedented news fragmentation and proliferation of social media, we all know that old-school publicity campaigns just don’t work anymore. As tough as it is to compete for attention amid the clutter and noise, marketers must also contend with consumers — armed with an arsenal of powerful search and reference tools — aggressively seeking the information they want. Only one master strategy works today: communications must be inherently more engaging, more useful and more relevant. And that’s the very essence of what we do.

Rick Lyke, APR Consumer PR

  • (704) 916-6152
  • rlyke at mower dot com