The prestigious Gold Key Awards competition recognizes the best business-to-business marketing and communications. Work is judged in 20 categories, including ad campaigns, digital marketing, multimedia/video, event marketing, social media and public relations.
Steenstra joins three other marketing professionals on the judging panel, each selected for their significant b-to-b marketing experience. They will score entries on creativity, production, selling proposition and results. Winners will be recognized in Denver on April 26.
Steenstra serves on the national BMA Board of Directors and is recognized by BtoB magazine as a marketing leader in its prestigious annual “Who’s Who in B-to-B Special Report.” Last year, she served on the judging panels for the BMA Milwaukee Bell Awards and the BMA Chicago Tower Awards.
Steenstra also sits on the New York State Committee for the 4A’s (American Association of Advertising Agencies). Her industry honors include multiple BMA B2 Awards and In-Awe Awards from the Medical Marketing Association.
At EMA, Steenstra is co-leader Group B2B, a member of EMA Contractors and managing director of EMA’s 90-person Syracuse office. She also strategizes and oversees client integrated marketing programs.