B2B PR: Capabilities

Going way beyond the basics

Beyond the basic capabilities you expect, our B2B PR skillset and experience includes:

  • Corporate communications
  • Comprehensive news bureau operations
  • Industry analyst relations
  • Integrated campaign management
  • Internal and employee communications
  • Trade and end-user promotions
  • Business and regulatory advocacy
  • Launch new products, solutions and services
  • Trade show support
  • Media interview and presentation training
  • Video
  • All-media messaging and content generation
  • Media tours: ground, satellite and online
  • Social media campaigns, support and management
  • E-newsletters/blog content and support
  • Product and service issues
  • Crisis preparedness and response training for facility managers
  • Exhibits, workshops, seminars, speaking tours
  • Corporate reputation management
  • Sponsorship implementation and management
  • Local/regional retail support
  • Specialized business writing
  • Strategic consulting

EMA is a member of IPREX, one of the world’s largest public relations networks. Through IPREX, EMA Public Relations and Public Affairs can provide global reach with local expertise in 90 cities in 30 countries around the globe. Our IPREX partners mirror EMA: we’re all independent agencies and leaders in major markets worldwide. No matter where your business takes you, we can support you by calling on any of 1,200 public relations professionals who live and work there.

Brad Rye B2B PR

As PR Director for EMA Group B2B, Brad is actively involved in the strategy, planning and day-to-day management of the agency’s business-to-business public relations accounts.

  • (585) 389-1810
  • brye at mower dot com